FASHION MASH-UP: Social Media in the Fashion Industry

FASHION MASH-UP: Social Media in the Fashion Industry

Date: MAY 20, 2010, Thursday, 6-9 pm
$5-$10 at the Door, SFFAMA is a California Non-Profit organization

Location: Pigment Cosmetics, One Market Street, San Francisco, CA
Presented by: San Francisco Fashion And Merchants Alliance

SPEAKERS:

1. Alanna Rayford - Couturious
2. Alison Messinger - Eclectic Ala Mode
3. Julian Dash - Dash, Etc.
4. Kip Baldwin - United Filmmaker Associations
5. Leslie Lum - Leslie Lum Marketing
6. Liana Burtsava - Trendy Lime
7. Nicole Lindgren - Style Bust
8. Siv Lam - J.Crewholics

TOPICS AND DISCUSSIONS

1. How has social media reshaped the ever changing trends in the fashion industry
2. How to apply social media in marketing your online store, fashion design or boutique product?
3. Discuss how social media makes it possible for fashion designers or fashion boutiques to generate interest about their brand online.
4. How a brand can be promoted more to customers at a global scale with a minimal cost.
5. Discuss the following social media platforms: LinkedIn, Facebook, Twitter and MeetUp.
6. What are the latest open source tools or online platforms in social media that enables the fashion industry to connect with their customers online

Agenda: 6-9pm
1) 6:00 - 7:00 PM - Networking and Photo Shoot
2) 7:00 -7:20 PM - Introduction of Speakers
3) 7:20 - 8:00 PM - Discuss Topics
4) 8:00 – 8:10 PM - Break
5) 8:11 – 9:00 PM - Q & A between Speakers and Audience
6) 9:00 – 9:30 PM - More meet and greet, then Close

INVITE ONLY - RSVP HERE - or - VISIT: http://www.fashionmash-up.com/

FASHION TWIT-UP, The Economics of Art’s Fashion and Tech Series

FASHION TWIT-UP, The Economics of Art’s Fashion and Tech Series
Presented By: San Francisco Fashion And Merchants Alliance 

Date: APRIL 28, WEDS, 6-9PM
Schedule:
6pm-7pm - Mingle, Bring your own sandwich and coffee, photo (opps) session
7pm-9pm - Speaking Forum

Location:
PIGMENT COSMETICS, @ STUDIO (2) TWO, ONE MARKET, SF

In this open forum, we will examine how technology has reshaped the fashion industry. We will mainly discuss “blogging” as a form of media outlet in today’s social media conscious society.

SPEAKERS:

1. Alan Masarsky - Clipta - http://www.clipta.com/
2. Erin Hagstrom - Cali Vintage - http://calivintage.blogspot.com/
3. Jennine Jacob - Independent Fashion Bloggers & The Coveted
4. Laura Ellner - On The Racks - http://www.ontheracks.com/
5. Marie Denee - The Curvy Fashionista - http://thecurvyfashionista.mariedenee.com/
6. Mignon Gould - The Chic Spy - http://www.thechicspy.com/
7. Owen Geronimo (Moderator) SFFAMA - http://www.sffama.com/
8. Siv Lam - JCrewaholics - http://jcrewaholics.com/

These following topics will be discussed:

1. How has blogging affected the fashion landscape?
2. Why is blogging a popular media in fashion?
3. What are the challenges in blogging about fashion?
4. How do you become a successful fashion blogger?
5. Why blog about fashion?
6. What is a relevant fashion article?
7. How to keep track of your readership
8. What are the blogging tools available out there?
9. Should I start my own fashion blog? Is it worth my time?

Other Topic Discussions:
1. Twitting about Fashion
2. Twitterers and Followers
3. Discuss, RSS Feeds, Keywords, Bookmarking, etc’s.
4. Social media, why it works
5. Search Engine Optimization
6. Tech Talks and terminologies